Top Puzzle Games Performance in Kenya: Q2 2025

In the second quarter of 2025, the puzzle game category in Kenya on a unified platform showcased intriguing trends in downloads, revenue, and active users. Below is a detailed look at the performance of the top five applications in this category.

Color Block Jam from Rollic Games experienced fluctuations in its weekly revenue, peaking at around $397 in mid-May. Weekly downloads saw a significant rise towards the end of June, reaching close to 2K, while active users grew steadily throughout the quarter, culminating in over 4K by the end of June.

Clever - Brain Training Games by DPM APPS LP showed a relatively stable revenue pattern, with weekly revenue mostly hovering between $160 and $240. Despite having modest download numbers, the app maintained a consistent user base with active users slightly decreasing from 866 to 718 during the quarter.

Elevate - Brain Training Games by Elevate, Inc. saw its revenue peak at $231 at the beginning of the quarter before stabilizing. Downloads remained fairly consistent, with a slight dip in June, while active users showed a gradual decline from 488 to 382.

Bus Escape: Traffic Jam from ABI GLOBAL LTD. demonstrated a steady increase in active users, reaching over 6K by mid-June. Downloads were strong, initially peaking at over 2.2K in May, while weekly revenue varied, peaking at $191 in early June.

Finally, Scrabble® GO - New Word Game from Scopely, Inc. maintained a robust presence with downloads consistently exceeding 2.7K weekly. Active users peaked at 8.5K in late April, and revenue showed minor fluctuations, with a high of $138 in early June.

These insights, provided by Sensor Tower, highlight the dynamic nature of the puzzle game market in Kenya. For more detailed analytics, visit Sensor Tower's platform.